CLEARSKY MOBILE MEDIA LAUNCHES CHIPPENDALES© WIRELESS
World-famous All-male Review will Dance out of Mobile Phones
October 21, 2003 (Orlando, Fla.) - ClearSky Mobile Media, Inc., an Orlando-based company dedicated to enabling multimedia content and applications for the newest generation mobile phones, today announced it has partnered with Chippendales Entertainment, LLC to spice up the lives of color-screen mobile phone owners in the United States, Canada, Japan, France, Germany, Spain and the U.K. Photos, greeting cards, and many more services incorporating the famous Chippendales men will soon be available.
The new Chippendales mobile services will take advantage of the latest capabilities of the new color-screen phones now on the market. The men of Chippendales will soon show up as screen savers and wallpapers on the phones of their fans worldwide. Electronic greeting cards featuring images of the men in cuffs and collars will allow fans to send "Happy Birthday" and "Get Well Soon" messages that will make a lasting impression. For those who need a little direction (and excitement) in their lives, the Chippendales men will also be accompanying horoscopes in multimedia messages (MMS) delivered on a daily or weekly basis.
Kevin Denberg, vice president of Chippendales Entertainment, LLC, said, "We are extremely excited to bring images of the men of Chippendales into the wireless market with the help of ClearSky Mobile Media. We believe the potential of the mobile phone market is extraordinary."
ClearSky Mobile Media is developing and publishing the Chippendales content. Carriers interested in offering this content to their subscribers are working with ClearSky directly or with an expanding list of content aggregators interested in adding Chippendales to their mix of offerings.
"The power of the Chippendales brand never ceases to amaze me," stated Dean Fresonke, ClearSky's CEO. "Anywhere I go, people immediately recognize the Chippendales name. They get happy, they get shy, they may even be a bit embarrassed, but they always want to share the fun. Chippendales is going to be a tremendous draw for wireless multimedia messaging."
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