March 8, 2007
ClearSky Mobile Media Brings Premium SMS Content Solution to Tier 2 and Tier 3 Carriers Across the United States
Tier 2 and Tier 3 carriers now able to successfully compete with the Tier 1 carriers with Premium Content offering
March 8, 2007 Orlando, Florida - ClearSky Mobile Media, Inc., a leading provider of entertainment content and
services for the wireless industry, today announced that they have the platform and relationships to bring
premium SMS content to Tier 2, and Tier 3 carriers across the United States. Using ClearSky Mobile Media's
unique technology ClearBill, and relationships with various premium content providers, this new offering
marries together the content, the distribution and billing factors that today preclude some carriers from
being able to offer this service to their subscribers.
Currently, premium content is mainly available only to subscribers of Tier 1 carriers, leaving smaller Tier 2,
and virtually all Tier 3 carriers without the ability to offer premium SMS content to their subscribers due to
a lack of billing integration as well as limited availability of premium content. ClearSky Mobile Media is now
packaging premium content in a distribution and billing model that offers easy implementation for the carriers,
while also providing significant economy-of-scale for the content providers.
"With practically zero implementation time, Clear Sky Mobile Media is offering the most comprehensive end-to-end
premium content solution for Tier 2, and Tier 3 carriers on the market today," says Dean Fresonke, CEO of
ClearSky Mobile Media. "Due to our partnerships with major premium content distributors, all carriers can now
get access to cutting-edge graphics, ringtones, weather and traffic reports, and more. Utilizing our legacy of
content delivery and billing integration expertise, ClearSky Mobile Media can provide carriers with the best
possible content experience for their subscribers in an easy to implement, cost-efficient way."
Premium SMS content is commonly used for delivering digital content such as news alerts, financial information,
and ringtones. Subscribers either pay a nominal monthly subscription fee or are charged per SMS for receiving
this premium content. The revenues are typically divided between the mobile network operator and the premium
SMS provider either through revenue share or a fixed transport fee. Mobile phone subscribers can sign up for
premium services that offer everything from a joke of the day, to texting in votes for game shows, and the cost
is added to the user's phone bill or subtracted from the user's prepaid account balance.
About ClearSky Mobile Media
ClearSky Mobile Media is redefining how wireless data can be applied to the mobile media market in order to
facilitate revenue growth, brand exposure and richer content. With its innovative, high-quality portfolio of
mobile data and entertainment solutions for carriers and MVNOs, ClearSky Mobile Media is providing relevant,
market-specific, mobile content solutions to the mobile media marketplace. Since 1995, ClearSky Mobile Media
has pioneered mobile data offerings with its carrier-grade one-stop-shop that includes downloadable content,
mobile web browsing, MMS services and managed data services across all wireless technologies. Today, ClearSky
Mobile Media supports 60 million subscribers with content through its carrier customer base. To learn more
about ClearSky Mobile Media, please visit www.csky.com.
FOR FURTHER INFORMATION, PLEASE CONTACT:
Crux Communications for ClearSky Mobile Media
Charlotte Rubin, +1.858.775.7621, charlotte.rubin@cruxcomms.com
Beth Avant, + 1.858.774.4043, beth.avant@cruxcomms.com
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